EP19: Jason Evanish shares his process for understanding customers

Jason Evanish has made a name for himself as a customer-focused entrepreneur. He caught the eye of Hiten Shah, the founder of KISSmetrics. Hiten asked Jason to leave Boston, and move to the Valley to become KISSmetric’s Product Manager. Since then, he’s become known as a generous teacher; especially when it comes to customer development, pattern matching, and product development.

Jason Evanish has made a name for himself as a customer-focused entrepreneur. He caught the eye of  Hiten Shah, the founder of  KISSmetrics. Hiten asked Jason to leave Boston, and move to the Valley to become KISSmetric’s Product Manager.

Since then, he’s become known as a generous teacher; especially when it comes to customer development, pattern matching, and product development.

If you want the resources that Jason Evanish talked about: the Product Thesis, the customer development process and the process for validating your idea, all you have to do is sign-up for our mailing list. Go to productpeople.tv/newsletter

Show notes

KISSmetrics

Jason on Twitter

Jason on About.me

FogPHP blog post on launching

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